For your reading pleasure... a few of our best tips.
Tip #916
Progress, Perfection, and the Pursuit of Happiness
Ever find yourself working and working to make your current project just a little bit better before you finish it? To be a little more accurate? To write with slightly more clarity? To give just a tad more information? To make the format just a tiny bit more appealing? Or the design more pleasing?
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Tip #716
The Perfect Purchase, Step-By-Step
The 6 Steps to the Perfect Purchase is a systematic process to help you engage your customers, and take them from point A, where you know nothing about who they are or what they're doing in your store to point Z, which is The Perfect Purchase. The 6 steps are:
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Tip #417
3 Timeless Rules of Profitable Retail Pricing
There are 3 timeless Rules of Profitable Retail Pricing that can help you boost your sale AND profits!
Rule #1 - Price on value, not only cost.
The reality is that most independent retailers can’t make a living selling at a 50% margin. You’ve got to get higher than that.
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Rule #1 - Price on value, not only cost.
The reality is that most independent retailers can’t make a living selling at a 50% margin. You’ve got to get higher than that.
read more...
Real Retail Advice... from Real Retail Experts!
A little about WhizBang! Retail Training...
Twenty years ago Bob and Susan Negen founded WhizBang! Retail Training to help retailers, store owners and managers get the nuts-and-bolts skills they need to run a successful business. In those twenty years they have worked with hundreds of thousands of retailers, presented at trade shows and conferences all over North America, created numerous courses for retail owners, managers and employees, and written a best-selling book on retail marketing.
Bob and Susan’s skills and real-world perspective come from over 40 years of combined on-the-floor retail experience. Bob founded the Mackinaw Kite Co., an award winning chain of kite and toy stores, and ran them for 19 years. Susan started her retail career as an executive at Bloomingdale’s and Macy’s, before she joined Bob at the Mackinaw Kite Co.
Together they have a knockout one-two punch of sophisticated “big business” skills and street-smart small business experience.
Bob and Susan’s skills and real-world perspective come from over 40 years of combined on-the-floor retail experience. Bob founded the Mackinaw Kite Co., an award winning chain of kite and toy stores, and ran them for 19 years. Susan started her retail career as an executive at Bloomingdale’s and Macy’s, before she joined Bob at the Mackinaw Kite Co.
Together they have a knockout one-two punch of sophisticated “big business” skills and street-smart small business experience.
Retail Experts Bob Negen & Susan Negen
Trusted By Independent Retailers
"You guys are amazing! Thank you so much. I feel so much more prepared for the Holiday Season."
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Rosa V. Harris
"You don't know how much I wish we had found you 20 years ago. We are self-taught and believe me it was a high-stress struggle. We could have been double the size we are with all the knowledge and energy we would have gleaned
from WhizBang! Retail Training."
from WhizBang! Retail Training."
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Margaret Flaherty
"Throughout my life there are a handful of people who have positively affected the trajectory of my life and business, Bob and Susan Negen are included in these gurus. I am forever grateful. "
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Stuart Pressman
